Compared · read from Adzooma’s own page on 27 August 2026

Adzooma vs Admiral — a free dashboard with suggestions, or a priced audit with receipts

Adzooma is the tool most Indian small businesses try first, because it costs nothing to start: connect Google, Microsoft or Meta and it lists 'opportunities' with a one-click apply. That is a real product and a fair place to begin. Admiral is for the moment after — when you want to know what each opportunity is worth in your own currency, what happened after you applied it, and how to put it back.

What Admiral is not
  • Admiral does not run Microsoft Ads.
  • Admiral has no free-forever plan: the audit is free and the trial is 14 days, then it is priced by spend band.
  • Admiral has no generic performance score; it prices each finding individually rather than grading the account.

Pick Adzooma if you want a free dashboard across Google, Microsoft and Meta and are happy to judge each suggestion yourself.

The ledger
Price
AdzoomaFree, Silver and Gold plans. Paid tiers add more frequent analysis and reporting; read today's figures off the page linked below.
Admiral$49–$549 a month by ad-spend band (₹3,999–₹43,999); at $50K of spend, Growth is $149. Published, in USD or INR.
Free trial
AdzoomaThe free plan is the trial; no card.
Admiral14 days on Growth, no card. The audit runs before you pay anything.
Platforms
AdzoomaGoogle Ads, Microsoft Ads, Meta.
AdmiralGoogle Ads audits across Search, Demand Gen, Display, Performance Max, Video and Shopping, plus Meta. New-campaign creation depends on the enabled format.
The audit
AdzoomaAn account performance score and a list of opportunities generated from the account.
Admiral26 named checks on every sync, each finding priced in your currency from your own history. The audit runs at connect, before you pay.
Making a change
AdzoomaOne-click apply on an opportunity; rule-based automation on the paid plan.
AdmiralNothing changes without your click. Autopilot, if you switch it on, can only pause and block — 10 actions a day.
Undoing a change
AdzoomaNot stated on the pricing page.
AdmiralEvery change is a receipt with the reverter stored before the change runs — undo is one click on every row, and the ones with no clean undo say "final".
Conversion tracking
AdzoomaNot stated on the pricing page.
AdmiralCreates the conversion action and names the landing page the tag is missing from; installs it through Tag Manager, WordPress, FTP or a pull request on accounts we manage.
Client reports
AdzoomaReporting on the paid plan.
AdmiralWhite-label monthly reports on revocable share links, built from the receipts — the "what we changed" section is the log in plain English.
Languages
AdzoomaEnglish interface.
AdmiralSpeaks 11 Indian languages and understands 23, by voice or text, switching when you do.
Someone to run it
AdzoomaSoftware only.
AdmiralFrom ₹12,999 a month we run the account inside the same approval queue, with a receipt for everything.

The Adzooma column was read from www.adzooma.com/pricing/ on 27 August 2026. “Not stated” means their page did not say. If a row is wrong, it is wrong in public — tell us and it will be corrected with the date.

The audit runs before you pay anything.

Connect Google or Meta and see what Admiral finds in the first sync. Free for 14 days, no budget, no card.