1 · The trend, with a number
People are not searching for ad software. They are searching for someone to run their ads.
In India, the twelve plain phrases for “run my Google ads” draw about 6,630 searches a month; the ten phrases for “ad management software” draw 120. Google Keyword Planner, exact terms, August 2026.
The want is not a dashboard. It is the work: the plan, the campaign, the ads, the weekly look at what leaked.